Digital Marketing


What all comes under Digital Marketing that can help my startup to get more customers? I have a facebook page and a website, so I would like to advertise it as much as I can. There is a paid option on Facebook that ask for Rs. 300 or so per day. But is it worth it? What if a viewer simply ignores my advertisement on his Facebook page, just like I do many a times?

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Hi Sameer,

Digital marketing is an ocean in itself. it includes email marketing, facebook marketing, Google ad etc. Yes paid FB ads work wonders only if you select your target audience carefully. Try to generate custom audience in your facebook manager. This way you will be showing ads to people who have previously visited you website. This is called retargeting and give far better results.

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